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Most of us have probably toyed with a bowl of alphabet soup when we were young. The pale chunky vegetables floating in a ruddy colored broth always seemed more palatable if you could swallow them with some soft, noodle letters. I used to try and find the letters that made my name, but the G always evaded me. There were plenty of other letters, and I even found a Z once (or was it a letter N?) but a G never appeared in my soup bowl.

A fascination with letters is present in the world of Carnival too, and there’s an interesting range of items on which they can be found. John Resnick’s “Encyclopedia of Lettered Pieces” is a good place to read about many (but by no means all) of them. Carnival “Lettered Pieces” are usually thought of as the advertising, commemoratives and similar items made by several of the Classic manufacturers in the USA. Pieces such as the Fenton “Getts Pianos” amethyst bowls and plates were produced to advertise the musical merchandising firm of George W. Getts of Grand Forks, North Dakota. The delightful lettering on the glass provides the above promotional information. A wide range of other, well-known lettered items are also known, such as Millerburg’s “Bernheimer Brothers” bowl, Dugan’s “Brooklyn Bridge” and the splendid “Elks” pieces.

Click images below for larger versions.

Millersburg's fabulous Bernheimer bowl in rich, cobalt blue

Then there’s Northwood’s “Good Luck”. Surely no one reading this is unfamiliar with the wonderful pattern. The sentiment expressed on it was suitable for so many occasions, and surely many “Good Luck” bowls and plates were carefully wrapped up and lovingly handed over as wedding, birthday or baptism gifts. We have often speculated that they were also exported to the UK during the years of WW1, to be given as auspicious tokens, perhaps to soldiers or their families.

Northwood’s pastel marigold Good Luck bowl
with a candy ribbon edge
A close up of the lettering on a
purple Good Luck bowl

But what about other kinds of lettering on Carnival Glass? What else can be found? Well, for a start, there were a number of pieces that had souvenir lettering stencilled onto the glass. The example shown is a Fenton “Orange Tree” goblet that has white painted (stencilled) letters that spell out “Souvenir of SHEDIAC, N.B.” Shediac was well known for its transport links (in both maritime and commercial aviation) so it’s likely that travellers and tourists would have been the targets of the “Orange Tree” Shediac souvenirs.


Fenton’s Orange Tree goblet was a
souvenir of Shediac in New Brunswick

Trademarks too, can be found in letter form on Carnival. Surely everyone immediately thinks of the famous Northwood N mark - arguably the most well known Carnival trademark of yesteryear. But did you know that there are also many others? Since the 1970s we’ve all been familiar with the Fenton lettering, as well as a number of other contemporary trademarks, but there are some fascinating older ones too, that originated in many parts of the world.

Take India, for example. The lettering JAIN is well known as the trademark of the Jain Glass Company of Firozabad - but did you know there are several other Indian trademarks that also used letters? One of them even gave its name to a pattern: it’s the CB vase, and it features the letters CB intertwined with floral motifs on the body of the vase. AVM (representing the Indian AVM Works) is another trademark found on some Carnival, and so is SASNI.

The moulded Jain trademark is found on various items and in several different “script” forms A close up of the CB lettering set amidst
the floral motifs on the CB vase

Scandinavia, Argentina, Czechoslovakia and Australia also produced Carnival Glass with lettering in the form of trademarks and design registrations. Eda, Karhula, Iittala, Kauklahti and of course, Riihimaki, also used their factory names as moulded trademarks on Carnival - although it must be stressed that finding examples can be very hard indeed, as they are undoubtedly scarce. In Argentina the factory Cristalerias Papini used the full words INDUSTRIA ARGENTINA moulded on several of their Carnival Glass patterns, while the firm Cristalerias Rigolleau featured their full factory name and address on the central section of the fabulous “Beetle Ashtray”. The Australian maker, Crown Crystal, featured moulded design registrations on a number of Carnival patterns; the Czech glass maker, Josef Inwald did likewise.

Riihimaki’s Bishop’s Mitre vase can sometimes be found with the trademark of the factory on its base, as you can see in the next photo  

In more recent years, our own wwwcga commemorative also has lettering in a variety of places on its surfaces - in fact we think we are correct in claiming that it is the only Carnival Glass piece to have lettering on all three of its mould sections: plunger, mould and base plate (corresponding with interior, exterior and marie). On the interior or upper surface, can be found the moulded words “Woodsland World Wide Carnival Glass Association”. On the exterior the initials GT can be found, while on the marie there is moulded lettering (that changes with each fresh production) commemorating the convention location and year.


The Woodsland Pine in dark marigold,
our 2005 commemorative

And finally, do you know what Carnival piece has just letters for its shape, pattern name and manufacturer? It’s unique and most unusual in that its form is that of two large upper case letters - rather like giant Alphabet Soup noodle shapes! Of course, it’s the CR ashtray. The shape of the item is two large letters - C and R - which stand for the maker Cristalerias Rigolleau of Argentina. More moulded lettering on the item also gives the full factory name and address. The shape has given the pattern its name - the CR Ashtray.

Copyright 2006, G&S Thistlewood.  All Rights Reserved.
Photos are Copyright G&S Thistlewood, 2006.